TAT 2019-09-11T11:03:21+00:00

With a market share of more than 40% in more than one category, TAT is one of the most recognizable brands in Turkey.

Product portfolio

Tomato products

Доматена паста двоен концентрат, 170г

Tomato paste, 170g

Доматено пюре, 200г

Tomato puree, 200g

Домати на кубчета, 400г

Diced tomatoes, 400g

Цели белени домати, 800г

Whole peeled tomatoes, 800g

Vegetable and canned

Майонеза (205/ 330г); Бурканче (250г)

Pickled cornichons Gewurzgurken, 650g

Майонеза (205/ 330г); Бурканче (250г)

Hot peppers biberiye, 330g

Цели белени домати, 800г

Roasted red peppers, 670g

Цели белени домати, 800г

Roasted eggplant, 520g

Цели белени домати, 800г

Boiled beans, 400g

Цели белени домати, 800г

Nohut, 400g

Table sauces

Кетчуп (250г/ 400г)

Ketchup, 250g/ 400g

Майонеза (205/ 330г); Бурканче (250г)

Mayonnaise, 205g/ 330g

Майонеза (205/ 330г); Бурканче (250г)

Mustard, 190g/230g

Barbecue sauces

Кетчуп (250г/ 400г)

BBQ, 250g

Майонеза (205/ 330г); Бурканче (250г)

Mango Curry, 225g

Майонеза (205/ 330г); Бурканче (250г)

Kebap, 235g

Майонеза (205/ 330г); Бурканче (250г)

Ranch, 225g

Цели белени домати, 800г

Peri Peri, 225g

Сладка

Кетчуп (250г/ 400г)

Strawberry, 380g

Кетчуп (250г/ 400г)

Raspberry, 380g

Кетчуп (250г/ 400г)

Sour cherry, 380g

Кетчуп (250г/ 400г)

Rose, 380g

Marketing

As one of the leading brands in Turkey and internationally, TAT follows complex marketing strategies aimed at securing market share and leadership positions.  In order to ensure maximum efficiency, the communication techniques are based on rigorous research of the cultural, ethnical and demographic specifics of the target market.